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The book lived up to the title of 77 ways to find new readers no matter what your degree of success has been as a self published author youll find tips and tactics here that will make you say wow thats a good idea that i need to do or oh yeah thanks for the reminder. Its all very well for self published authors to talk about reaching readers but how do you find the readers you need to reach british author james minter who lives and write in france turns this question on its head and considers how readers discovers books to help you home in on your ideal target readers. Self publishing is a great way to get your book into the world but when you self publish you take on all the responsibilities that a traditional publisher usually would including marketing the book soliciting reviews sending out review copies and generating buzz. 5 ways self published authors can help readers find their books online with good seo smart website design frequent blogging selling wide and signing on to book catalog sites. Book marketing strategies and ideas for self published authors listed below are some book marketing ideas and strategies that you should take into consideration while marketing your self published book on your own 1 author a masterpiece like never before the first step to ensure a great marketing plan is by writing a great book